Most studies in finance are founded on the idea that every investor screens all the information before making an investment decision. Recent studies on financial psychology and behavioral finance reveal that psychology influences financial planning and investment decisions. Psychology involves the study of the human mind, its functions and the outcome-behavior. It is critical for financial planners to understand their clients' behavior and help them understand how they can influence their investment and planning decisions.
The presentation discusses the meaning of
Lastly, the presentation discusses Investor Personalities: Independent • Follower • Accumulator • Preservers