Best Practices on Working with and Communicating with the Media

When:  Jun 8, 2021 from 15:00 to 16:00 (ET)
The June 2021 Business Success Knowledge Circle will be held on Tuesday, June 8th at 3 pm ET.

Guest speaker Suzanne Siracuse will be presenting, "Best Practices on Working with and Communicating with the Media."

On this call Suzanne will address:

  • Tips you can use to best establish a relationship with the media
  • The various roles within a newsroom and why that is important
  • How to get a reporter’s attention
  • Best practices on getting your column published
  • Ideas for marketing your published content
  • If using a PR firm helps with media relations

Suzanne Siracuse specializes in advising financial services firms on innovative business strategies, distinctive marketing programs and impactful advocacy initiatives around diversity, financial literacy and next gen talent.

Ms Siracuse is also the Creator and Host of The Big Reveal Podcast Series where she interviews industry thought leaders and influencers on all things wealth management, but with a twist!
 Ms. Siracuse is the former CEO and Publisher of InvestmentNews where she oversaw the vision and strategic direction for all their platforms including print, digital, events and research. 

Please note, this Knowledge Circle will run a little different.  The registration link will take you to our new Learning Management System at fpalearning.onefpa.org.  You will register here and on the day of the webinar you access the call by going to this website and going to your dashboard.